Dogfight: How Apple and Google Went to War and Started a Revolution

Book by J. P. Demont

  • Published: Sep 16, 2020

Behind the bitter rivalry between Apple and Googleand how it's reshaping the way we think about technology The rise of smartphones and tablets has altered the industry of making computers. At the center of this change are Apple and Google, two... read more

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Details of Dogfight: How Apple and Google Went to War and Started a Revolution

Exact title of the book
Dogfight: How Apple and Google Went to War and Started a Revolution
Book author
J. P. Demont
ISBN
9781427244000
Publisher
Macmillan Audio
Published
Nov 12, 2013
Language
English
Format
PDF, FB2, EPUB, MOBI
File size (in PDF)
about 1200 kB

Some brief overview of book

Behind the bitter rivalry between Apple and Googleand how it's reshaping the way we think about technology The rise of smartphones and tablets has altered the industry of making computers. At the center of this change are Apple and Google, two companies whose philosophies, leaders, and commercial acumen have steamrolled the competition. In the age of Android and the iPad, these corporations are locked in a feud that will play out not just in the mobile marketplace but in the courts and on screens around the world.

Fred Vogelstein has reported on this rivalry for more than a decade and has rare access to its major players. In Dogfight, he takes us into the offices and board rooms where company dogma translates into ruthless business; behind outsize personalities like Steve Jobs, Apple's now-lionized CEO, and Eric Schmidt, Google's executive chairman; and inside the deals, lawsuits, and allegations that mold the way we communicate. Apple and Google are poaching each other's employees.

They bid up the price of each other's acquisitions for spite, and they forge alliances with major players like Facebook and Microsoft in pursuit of market dominance. Dogfight reads like a novel vivid nonfiction with never-before-heard details. This is more than a story about what devices will replace our cell phones and laptops.

It's about who will control the content on those devices and where that content will come fromabout the future of media and the Internet in Silicon Valley, New York, and Hollywood.

About author

Vogelstein is a contributing editor at Wired magazine, where he writes about the tech and media industries. He has been a staff writer for Fortune, The Wall Street Journal, and U. S.

News & World Report. His work has also appeared in The New York Times Magazine, The Los Angeles Times, and The Washington Post.

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